The foolproof way to escape the accountant's trap
Command higher fees
Have recurring revenue
Separate yourself from your competition
There are three challenges facing accountants:
Challenge #1: To get paid more you have to take on more clients (and/or work more hours)
Challenge #2: You have a ton of competition
Challenge #3: A lot of accounting software are trying to automate your job away
Your job is to record the past correctly. However, your clients don't really care about the quality of the books as much as you think they should.
To them, you and your competitors do the same thing (which is why you really can't raise your fees).
What your business clients do care about is understanding their numbers and getting guidance on how to have a growing and more profitable business.
They want their accountant (you) to be their business advisor.
But, there's two problems with this.
Problem #1: You're not getting paid to do that.
Problem #2: You're not sure, exactly, how to do that.
You're getting paid to do compliance work. This means that to make more money you have to take on a lot of low-paying and demanding clients.
And, because your income is tied directly to how much you work, you have to continuously put in long hours servicing your clients while, at the same time, trying to find new clients.
This is a recipe for burnout.
Plus, even if you wanted to provide a business advisory service you don't have a scalable and efficient way to do that.
Until now...
What you need is a system. A system that will allow you provide a high-quality CFO service to your clients.
You also need support and community. You need to be surrounded by the best CFOs and business advisors that can help you build a great business.
By offering a CFO service you'll not only be able to separate yourself from your competition, you'll also be able to command higher fees, have predictable recurring revenue, and have a bigger impact on your clients' lives.
We'll show you how to do all of this in our membership program.
By joining our membership, you'll get...
Most accountants don't have a clear process for delivering an effective business advisory service.
Instead, they rely on a generic coaching system that forces the client to fit the system instead of the system fitting the client.
This leaves clients disengaged and frustrated.
In our membership, we'll teach you our process for delivering a high-value CFO service that will allow you to charge more per client and retain clients longer.
We call it the One Clear Path.
It's one clear path to help your clients have a growing and more profitable business without stress and overwhelm.
We are an exclusive community of CPAs, accountants, bookkeepers and other financial professionals who have a passion for helping business owners have a growing and more profitable business.
We'll show you how to add (or start) a CFO service so you can command higher fees, have recurring revenue, and have a bigger impact on your clients' lives.
You'll be able to...
You'll be able to differentiate yourself from all of the other accountants and financial professionals.
You'll immediately be a part of a community of other financial professionals who want to help their clients succeed.
You'll finally have a system to (a) get clients, (b) command higher fees, and (c) have recurring revenue each month.
You'll be able to charge more per client and retain clients longer. This will allow you to increase your revenue without having to work more hours.
Instead of trading time for money doing tax, bookkeeping or other compliance related activities, you'll be able provide a high-value advisory service that scales.
You'll have a complete system for being able to provide a solid CFO and business advisory service while have a system for getting new clients on a consistent basis.
You'll have a proven method for helping your clients have a growing and more profitable business without stress and overwhelm.
"This program has changed my life."
You'll get training, resources, and a community...all built into the membership.
You'll have access to our live and on-demand certification courses on...
- How to add a CFO service to your existing practice
- How to get qualified leads from business owners
- How to convert leads to paying clients (paying a minimum of $18k per year)
- How to provide the actual CFO service
Upon successful completion, you'll be a 'Certified CFO'
You'll gain access to our exclusive member forum where you'll be able to get help, offer advice, and be a part of a 24/7 community of like-minded business advisors.
You'll be a part of a live online weekly meetup for members to share wins, solve challenges and share best practices. Each Roundtable is led by a 'CFO Trainer' who will guide you every step of the way.
You'll have unlimited access to one-to-one calls with a 'CFO Trainer' to help you solve any challenge or answer any questions.
You'll have full access to all of our supporting tools, templates, and other resources that will aid you in:
- Starting, setting up, and managing an advisory service (admin vault)
- Getting leads (marketing vault)
- Converting leads to clients (sales vault)
- Providing the service (operations vault)
You'll be able to earn at least 12 CPE credits throughout the year by attending our live monthly Masterclasses. We host live deep-dive 'Masterclasses' on specific strategies you can use in your CFO practice.
We are NASBA approved, and members can earn CPE credit for EVERY Masterclass.
We charge a flat fee per month to be a member of this elite group of financial professionals. You can cancel anytime.
It takes just one client per year for the membership to pay for itself.
We are so confident that you'll see value by joining that we'll go an extra step and say that we guarantee you will get at least one client so that a year's worth of membership will have a positive ROI.
To find out our current member fees and to learn more click the "See if you qualify" button below.
Jeff Prager (left) and Adam Lean (right) are passionate about helping business owners have a better business and be better business owners. They're mission is to help 10,000 business owners make more money. They founded The CFO Project to help as many business owners as they can make more money.
Jeff has been a CPA, business owner, and entrepreneur for over 35 years. He's built multiple businesses into 7, 8, and 9-figure successes, including Ashworth Golf Clothing, and the second largest privately-owned homebuilder in Colorado. His passion is helping business owners understand their numbers so they know how to have a better business.
Adam is a former accountant turned 2-time entrepreneur who built, scaled, and sold multiple businesses. While helping other business owners he realized his passion was teaching and providing tools to business owners to help them make more money and have a peace-of-mind.
We only accept qualified individuals into our association. The first step is to see if you qualify.
If you qualify, you'll be invited to interview with one of our facilitators. We look for three main things: (a) a heart for business owners, (b) willingness to give in our community, and (c) adequate business financial knowledge.
We'll notify all accepted applicants via email and invite them to attend a new member orientation call where we'll help you get all setup.
You'll now have the tools, knowledge, and guidance to have a successful CFO/business advisory practice. You'll also be a part of a community of other business advisors who will help sharpen your skills and you can help sharpen their skills.
The CFO Project is proudly registered with the National Association of State Boards of Accountancy (NASBA) and is a sponsor of continuing professional education on the National Registry of CPE Sponsors.
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